Neo Smartpen

Neo Smartpen

This application is designed for iPhone 7 screen, which was the most common mobile screen at that time. I developed the current brand identity that focused on reaching their target market. – Customers who are working in the art industry. They are early adopters for this type of product.

The application was one of the very first screens and menus to have a transparent 3D polygons in the background. Using a pentagon shape helps the product develop unique and memorable product identity. The golden ratio was used in Logo design to foster organic and natural-looking compositions that are pleasing to the eye. I designed it so that users can enjoy personalized features because of the customizable background.

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